Strategic planning tools
Complete analysis of your company & business environment
Development of a web acquisition strategy including: SEO & SEM analysis, competitive analysis and complete sales and communication funnel.
Upon receipt of this analysis you will have an excellent idea of how to implement your project, a precise estimate of the necessary cost and the possibility to compare apples with apples at several agencies.
CONTENT OF THE ANALYSIS
A marketing strategy is a detailed plan that defines how your company will promote and sell its products or services to consumers. It helps you determine how to achieve your marketing goals and make your business stand out from the competition.
- Global Environment
- Direct Competitive Environment
- Competitors and Digital Content
- Strategic Diagnosis (SWOT)
- Digital Strategy
+ Conversion & Retention
- Technology Tools
- Acquisition Overview
+ Audiences / target markets
+ Search theme(s)
+ Social networks
+ Direct and indirect competitors
+ Content & emails
+ Email marketing
+ Complete lead/revenue/monetization system
+ Budget breakdown
REAL ESTATE BROKERS
5000 EMAILS ACQUIRED THROUGH A QUESTIONNAIRE TOOL + FACEBOOK ADVERTISING
#1 ORGANIC & PAYING POSITION ON GOOGLE & GOOGLE MY BUSINESS FICTURE (100+ REVIEWS)
GENERATE OVER 50 BIDS PER WEEK AND 25X RETURN ON INVESTMENT
99% OF THE SPACE RENTED FOR 3 YEARS
5X Return on ad spend YEAR 1 + DOUBLED SALES IN 2021 VS 2020
ACQUISITION OF 4500 NEW USERS FOR A WEB APPLICATION
RESTAURANT AND DELICATESSEN
Informative website, online shop and in-store sales outlet
50+ TRADITIONAL OUTLETS, ONLINE SHOP AND AMAZON.CA
B2B REVENUE AND LEAD GENERATION SYSTEM + 20X Return on Ad Spend
Our process always starts with a phone call, a virtual meeting or a face-to-face meeting. We want to take the time to get to know you and learn more about your business, its needs and objectives.
This will allow us to identify the value we can bring to it.
Initially, we want to know everything about your company: your short-term and long-term goals, your mission, your vision, your values, your customers, who your competitors are, the situation in your industry and your level of commitment on search engines and social networks.
The creation of a complete strategy will result from this analysis.
We will take the established strategy and turn it into a clear action plan for the next 3 months, a general guide for the next 6 months and a strategic plan for the next 3 years.
We will deploy these actions, using our expertise and our network. Our aim is to achieve a rapid and measured return on investment.
4. MEASUREMENT, EVALUATION AND OPTIMISATION
We will evaluate the performance of our deliverables, on an ongoing basis, in order to improve results, optimise actions and achieve the best return for every dollar invested.
Follow-ups will be done on a regular basis, in order to align your business strategies with the reality of your company and the new digital trends, with the aim of obtaining a greater reach.
I have had my best season in the history of the company year after year for 3 years now! I sold my snow removal business and thanks to Bofu's marketing know-how, I can concentrate on my specialty: hydroseeding. Thanks guys!
Through his agency BOFU, Marc-Antoine has offered us impeccable service by focusing on various short, medium and long term strategies for our company. Their attention to detail and understanding of our business environment is an important competitive advantage for us.
Marc- Antoine is great to work with. He is very responsive to the daily needs in marketing and has a wealth of knowledge on web based activity. He drives sales initiatives through social media and has the ability to expose activities and products directly to the retailer and end user. Marc is always willing to jump in and contribute to the goals of the organization. He is an asset to us and keeps me up to date with all market trends.
Thanks to the different marketing strategies we use, my sales are really solid. I never thought I would have such success with their coaching for my social networks, websites, advertising and Amazon. They have a long term vision for my products and services and an ingenious way to monetize my brand. I recommend X1000.
Great experience! Always satisfied by Marc-Antoine's professionalism! He knew how to meet all my requirements! With him, my website is very well referenced on Google!
A professional team that takes the time to accompany you in the development of your strategies on the web. A must for young and not so young companies! 🙌😄
Great customer service! I recommend it.